Services

CRM Clean-Up & Segmentation Audits

Clean, organized data is the foundation of effective marketing. I help brands tidy their CRM, set up accurate segments, and create a structure that supports personalized, high-impact campaigns.

Lifecycle Email & SMS Strategy

From welcome to win-back, I design automated email and SMS flows that nurture customers at every stage. The goal: timely, relevant messaging that drives engagement and repeat purchases.

Customer Journey Mapping & Retention Strategy

Identify where customers drop off and why, then put solutions in place to keep them engaged. Every recommendation is backed by data to maximize retention and growth.

Loyalty & Referral Programs

Whether starting fresh or improving an existing program, I build loyalty strategies that reward your best customers and encourage long-term advocacy and revenue growth.

Packages

  • Starter

    For small or early-stage brands ready to set a solid foundation.

    • 4 campaigns/month
    • 1–2 flows built or optimized
    • Basic reporting + A/B testing

  • Growth

    For growing brands ready to level up retention.

    • 6–8 campaigns/month
    • Multiple flows built + optimized
    • Advanced segmentation & testing
    • Revenue + retention reporting
    • Strategic recommendations + execution

  • Scale

    For established brands wanting a fully managed retention program.

    • Acting as your in-house retention lead
    • Multi-channel management (email, SMS, push, referral, loyalty)
    • Comprehensive reporting + quarterly strategy planning
    • Coordination with creative + paid teams
    • Continuous optimization of customer journeys
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